Ad Campaigns On Facebook & Instagram - Micro-credential
Social media marketing is at the forefront of digital marketing and for good reason. Students will learn the ads platform, how to select a targeted demographic audience, how to set a budget and duration as well as choosing a specific location for ads to appear. In this course you will: Learn how the ads platform is designed. Create a targeted ad campaign within the ads platform. Identify an appropriate demographic profile, budget, duration and location for the campaign. Identify ROI for each campaign based on metrics. Total Course Hours - 6